Vent is a fintech company serving approximately 20,000 registered users, with around 9,000 active users each week. I worked closely with the Chief Operations Officer, supporting day-to-day operations while coordinating activities across Customer Support, Marketing, Administration, Technology, HR, Compliance, and Finance. My role combined executive support with operational coordination, giving me visibility across multiple parts of the business.

One of my most significant projects was leading a customer retention initiative where our team contacted approximately 17,000 customers to understand their experience with the platform. I coordinated the project, analyzed the data collected from customer conversations, identified recurring concerns, and translated those findings into recommendations for leadership. This work helped the company better understand customer behaviour, reasons for inactivity, and opportunities to improve retention.

I also introduced operational KPI tracking for two critical functions. The first measured customer support response times, allowing the team to monitor how quickly enquiries and complaints were resolved. The second tracked payout processing times within the finance team. By making these performance indicators visible and reviewing them consistently, both teams improved their response speed, contributing to faster customer payouts, improved customer satisfaction, and stronger operational accountability.

Beyond reporting and analysis, I regularly coordinated cross-functional follow-ups, prepared operational updates for leadership, supported administrative processes, and ensured different departments remained aligned on priorities. The experience strengthened my ability to organize information, monitor performance, communicate across teams, and support executives in making operational decisions.

Techadem is an education technology company focused on helping individuals build practical digital skills. As Head of Operations & Strategy, I was responsible for building many of the internal systems required to launch and grow the business. My role covered operations, marketing coordination, recruitment, executive support, customer experience, partnerships, and day-to-day business administration.

I coordinated hiring and onboarding for tutors, interns, and staff, documented operational processes, established reporting structures, managed executive calendars, and worked closely with different departments to keep projects moving. I also coordinated marketing activities, monitored campaign performance, supported community management, and helped ensure communication remained consistent across multiple channels.

As the company expanded, I built reporting systems that allowed leadership to monitor sales, customer support, recruitment, operations, and marketing from a single executive view. I also developed internal workflows, standard operating procedures, dashboards, research reports, and project documentation that improved visibility across the business.

Working in an early-stage startup required flexibility. On any given day I could be interviewing candidates, reviewing operational reports, coordinating with tutors, supporting partnerships, preparing presentations, documenting workflows, or resolving operational issues. That experience strengthened my ability to manage competing priorities while creating systems that improved how the business operated.

Growth Virality is a marketing agency where I supported both content production and day-to-day operational activities. My work involved researching topics, writing content for different marketing campaigns, coordinating project deliverables, and helping ensure deadlines were met across multiple client projects.

Beyond content writing, I supported internal operations by organizing information, documenting processes, and working with the team to keep projects moving efficiently. The role strengthened my understanding of digital marketing, agency workflows, client communication, and collaborative project execution.

Working in a marketing environment also improved my ability to simplify complex ideas into clear content while maintaining consistency across different projects and audiences. It reinforced the importance of organization, communication, and attention to detail when managing work across multiple clients.

At Ijan, I worked as both an Executive Assistant and Data Analyst, providing operational support while helping leadership make better decisions through data and reporting. My responsibilities included executive coordination, administrative support, reporting, and collaborating with different teams to improve day-to-day operations.

One of the achievements I'm most proud of was mentoring a large team of over 100 people. Whenever a team or individual was struggling to meet expectations, leadership frequently asked me to work alongside them, helping identify challenges, improve performance, and establish better working habits. Over time I was recognised as one of the organisation's top-performing staff members, receiving the Best Staff recognition for more than eight consecutive months.

Alongside mentoring, I supported reporting, coordinated operational activities, analysed business data, and helped ensure projects remained organised. The experience strengthened my leadership, coaching, communication, and analytical skills while reinforcing the importance of consistency, accountability, and continuous improvement within growing teams.